Developing Tour Packages Of Polewali Mandar By Pt. Mubarak Tours And Travel, Makassar

Abstract

Tour packages are an important part of attracting tourist visits to tourism destinations. The availability of tour packages in tourism destinations is important so that tourists can enjoy tourism products. This research aims to 1) identify tourism components in tourism destinations; 2) knowing the packaging of tour packages by travel agencies. This research uses a research and development approach with a study in Mubarak Tours and Travel. The author utilizes qualitative data through interviews with company staff in 2023. This study shows the components of tourist destinations used in accordance with the recommendations by the Polewali Mandar Tourism Office which is expected that this product can be a reference for tourism travel business actors who want and will package tour packages in the Polewali Mandar area. Areas that have a lot of tourism potential that are quite diverse, both natural tourism, cultural tourism, artificial tourism, pilgrimage tourism, culinary and marine tourism. This potential then becomes the focus of researchers in preparing tour packages. This potential then becomes the focus of researchers in preparing tour packages. In packaging tour packages at PT. Mubarak Tour And Travel has not yet compiled a tour package for the Polewali Mandar destination, which can be seen from the situation and conditions that the components of the tour package are very good and for transportation, PT Mubarak Tour And Travel provides several transportation that is matched according to the transportation needs that will be issued, the transportation details included in the package can change the plane ticket, ,ground transportation, or a combination of both and depends on the agreement and the type of package being prepared