Main Article Content
Abstract
This research explores the concept of perception, its influencing factors, and the effects of phenomena like the halo effect and stereotypes. Perception, rooted in experience, personality, motivation, and context, shapes how individuals interpret the world. Using a qualitative, literature-based approach, the study draws from theories such as Perceptual Bias (Wei & Hahn, 2024), Active Inference (Friston, 2022), and social perception (Barsalou, 2021). Factors like individual traits, the target, and the situation (Robbins) are analyzed alongside biases such as stereotypes. The study highlights how stereotypes, such as labeling Generation Z as "lazy," arise from perceptual biases and generational differences. Misperceptions often stem from excessive generalizations and cultural misunderstandings. To address these, fostering empathy, clear communication, and awareness of bias is essential. This research underscores the importance of understanding perception's complexity to mitigate misperceptions and improve societal interactions.
