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Abstract
Indonesia possesses vast and diverse tourism potential. However, both domestic and international tourists still face challenges in exploring destinations due to limited spatial information, accessibility, and understanding of local culture. General mapping applications such as Google Maps have not been able to provide travel routes that consider specific user needs, including persons with disabilities, pregnant women, the elderly, and travelers with limited mobility. To address these challenges, this study introduces TapakNusa, a smart tourism application that integrates spatial mapping, adaptive green tourism principles, and cultural as well as sustainability features. This research employs the Design Thinking approach, based on literature review, analysis of similar tourism applications, and secondary data obtained from the Geographic Information System (GIS). The study results in a conceptual model of TapakNusa, an interactive map application with diverse and adaptive routes such as express, scenic, culinary, and accessibility routes, each equipped with indicators for tactile paths, ramps, public transport information, and estimated arrival times. The application embodies green tourism principles by recommending low-emission transportation options and walkable routes. As a digital platform, TapakNusa supports paperless tourism by reducing dependence on printed and conventional media, adopting environmentally responsible behavior. TapakNusa also provides recommendations for nature destinations labeled by difficulty level, such as beginner friendly or advanced trail, along with local prohibitions and etiquette guidance, such as speech rules in sacred areas, to help tourists respect local culture. The application also displays public facility locations, culinary centers labeled halal/non-halal, and accommodation categories based on budget to support local MSMEs. TapakNusa functions as a platform that connects tourists, local communities, and the government within a single digital ecosystem. The integration of Inclusive Tourism Theory, the 3A Framework and Smart Tourism demonstrates that empathetic design and spatial technology can create an intelligent, inclusive, ethical, and sustainable tourism model in Indonesia.
Keywords: Smart Tourism, Design Thinking, Spatial Mapping, Inclusive and Green Tourism, Accessibility